Acquisition Strategy Manager
FanDuel
| Company | FanDuel |
| Category | Consulting & Strategy |
| Location | Toronto |
| Remote | On-site (inferred) |
| Employment | Not stated |
| Level | Manager |
| Salary | Not stated by the employer |
| Posted | 14 Jul 2026 |
| Last verified | 30 Jul 2026 |
| Source | Employer career page (greenhouse) |
Description
THE POSITION Our roster has an opening with your name on it
We are looking for an Acquisition Strategy Manager to join the Marketing team to help bring FanDuel’s Marketing acquisition strategy to life. This includes driving customer acquisition through careful planning, execution, and cross-functional collaboration.
In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.
THE GAME PLAN Everyone on our team has a part to play
Be a champion of FanDuel’s Responsible Gaming Standards
Own the acquisition strategy across all regions and products which includes execution and reporting
Partner with Marketing Operations to execute promotional offers seamlessly across regions, segments, and products
Partner with Retention teams to ensure a strong loyalty and retention playbook for newly acquired acquisition cohorts
Develop and implement promotional strategies that drive revenue growth - profitably and responsibly
Define player proposition, segmentation, and tangible KPIs for sportsbook, casino cross-sell, and direct casino players, and ensure KPIs are effectively delivered
Identify “Moments that Matter” throughout the year – build coherent execution plans with cross-functional teams to dominate these moments
Consistently deliver actionable insights backed by customer data and research to drive decisions and gain alignment from senior leadership
Partner with Product to influence the prioritization of the product roadmap
P&L Ownership: Responsible for activation targets and promotional spend
Lead and develop an Acquisition Strategy Associate, providing coaching, prioritization, and career development while ensuring high-quality execution across key initiatives
THE STATS What we're looking for in our next teammate
5+ years of progressive career experience in a consulting, finance, marketing, or commercial role
Educational background in commerce or a quantitative field with strong GPA
Experience managing and coaching a team is a plus
Demonstrate ability to lead a project and excel in a cross-functional environment: this is a highly cross-functional role working with stakeholders across Product, Commercial, Brand, Operations, Finance, Analytics, VIP, etc.
Demonstrate a proactive approach to completing tasks when relied upon to deliver results
B2C experience is preferred with strong understanding of consumer behaviour
Interest in online Sportsbook & Casino is a plus
ABOUT FANDUEL
FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product.
In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.
The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.
FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).
PLAYER BENEFITS We treat our team right
We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) th
You found the opening. Now track it.Tracker, radar and AI drafts in one place.erioun.com →