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At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries. Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities. Discover your purpose. Embrace innovation. Experience #LifeatRealChem. Job Summary   Real Chemistry is looking for a  Associate Director, Programmatic  join our growing team!   The Associate Director, Programmatic is responsible for programmatic activation strategy and end-to-end management of digital media campaigns across key accounts. This role oversees planning, setup, QA, launch, optimization, troubleshooting, reporting, and day-to-day campaign management across programmatic display, video, audio, CTV, and emerging media. This role serves as a primary activation lead for internal teams, ensuring campaigns are accurate, on time, aligned to media plans, and optimized against client KPIs, budgets, business objectives, and timelines. The Associate Director should be comfortable operating independently, managing priorities, delegating work, and turning performance data into clear recommendations. The ideal candidate has deep digital media and campaign management experience, strong analytical and communication skills, hands-on programmatic platform expertise, and the ability to manage multiple clients, brands, campaigns, and deadlines in a fast-paced agency environment. Healthcare, pharmaceutical, or agency media experience is preferred. This role can be remote within the United States or based in any of our U.S. office locations, including New York City, Boston, Chicago, Lambertville, NJ, San Francisco, or Carmel, IN.   What  you’ll  do:   Lead tactical strategy, planning, execution, optimization, and day-to-day management of programmatic and digital media campaigns across key accounts. Manage campaign setup, QA, launch, maintenance, pacing, targeting, optimization, troubleshooting, and reporting across programmatic display, video, audio, CTV, and emerging channels. Ensure campaigns are activated on time, aligned with media plans and flighting, and optimized to meet client KPIs, business objectives, scope, and budget. Serve as the primary activation lead for internal teams, providing clear communication, timely updates, and accurate project management across campaign deliverables, requirements, timelines, and next steps. Analyze campaign performance to identify trends, surface issues, recommend optimizations, and translate results into actionable insights. Develop client-facing and internal deliverables, including planning materials, performance recaps, optimization summaries, recommendations, reporting slides, and wrap-up materials. Partner with Integrated Media, Analytics, Strategy, Ad Operations, Creative, Client Services, and vendors to ensure campaign needs are understood, executed smoothly, and measured appropriately. Manage vendor relationships, evaluate offerings and capabilities, support product trials and ad technology partnerships, and identify workflow improvements that improve quality and efficiency. Oversee creative QA, vendor specs, UTM creation, campaign taxonomy, tracking requirements, trafficking needs, platform setup, billing, and actualization in partnership with cr