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Global Director, Social Media, Content & Community

Sol de Janeiro
CompanySol de Janeiro
CategoryMarketing
LocationNew York Metropolitan - Hybrid
RemoteHybrid
EmploymentNot stated
LevelDirector
SalaryNot stated by the employer
Posted25 Mar 2026
Last verified12 Aug 2026
SourceEmployer ATS (greenhouse)
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Description
Our Story Launched in 2015, S ol de J aneiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. S ol de J aneiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances.    Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany.  Our commitment to excellence has earned high-profile honors, including being named one of TIME1 00’s 2024 Most Influential Companies, Fast Company’s 2024 World's Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace . These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace.   What You’ll Do Sol de Janeiro is looking for a magnetic  Global Director of  Social Media , Content & Community  to turn our fans into loyalists, our rituals into culture, and our content into a movement.  Responsible for global storytelling, brand  voice  and digital engagement,  you’ll  ensure Sol de Janeiro is positioned as a leader in the beauty and lifestyle space.      The ideal candidate is a  creative leader  with a   deep understanding of social-first content, digital trends, and evolving consumer behavior .  You’re  always pushing creative boundaries to lead conversations, not follow them.  This role requires a  forward-thinking, strategic, and hands-on leader  who can seamlessly bridge  brand building, content creation, and performance-driven social strategy .   You will  oversee content creation, social media strategy, editorial planning, and community engagement , ensuring SDJ  remains   innovative, engaging, and deeply connected to its audience .     What You’ll Be Working On   Strategy  & Leadership   Develop and implement a  cohesive  global social media strategy  that drives engagement, growth, and  cultural heat , aligning with overall brand and business  objectives .   Own the  social identity , ensuring a  distinct , platform-native,  consistent brand presence  across all platforms (Instagram, TikTok, YouTube, Pinterest, and emerging spaces) ,  ensuring our content is  best-in-class, thumb-stopping, and inherently social .   Ensure the brand  build s  culturally  heat,  actively  identifies   opportunities for conversation   and builds   brand love through social-first storytelling   Champion and evolve how we  showcase   new and existing products, always pushing the envelope  with a   focus  on  fresh  ways  t o engage  and educate  our audiences    Collaborate with cross-functional teams ( Global Consumer Engagement , PR/Influence, Commercial, CX, Product, ESG) to ensure social media and content strategies are integrated into broader marketing efforts     Identify  opportunities to bridge digital and on the ground efforts as content and community building moments    Own and manage  the  social content creation ,  community  and platform  budget s     Content  Creation & Campaign Management   Oversee the  development, pro