Google Ads Manager (AI Native)
Ruby Labs
| Company | Ruby Labs |
| Category | Data & Analytics |
| Location | European Union |
| Remote | Remote |
| Employment | Not stated |
| Level | Manager |
| Salary | Not stated by the employer |
| Posted | 7 Jul 2026 |
| Last verified | 9 Aug 2026 |
| Source | Employer ATS (ashby) |
Description
ABOUT US
Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/
ABOUT THE ROLE
We're a fast-growing consumer AI company giving millions of users access to the world's leading AI models — chat, image, and video generation — under one subscription. We run one of the biggest Google Ads accounts in the world, alongside a major Microsoft Ads (Bing) presence, across 40+ countries and 30+ languages.
We work AI-first: our campaigns are researched, built, and optimized with the help of AI agents (Claude), directed by a human expert. We're looking for that expert.
You'll own the performance of our Google Ads account end to end — structure, keywords, ads, bids, compliance, and growth — using Claude as your daily co-pilot for research, audits, and campaign work.
KEY RESPONSIBILITIES
- Scaling — grow profitable spend across countries, products, and devices; find untapped markets and launch them; manage budgets and targets against real revenue and payback goals.
- Keyword research — build and maintain large-scale keyword systems: discover new opportunities, validate demand, organize keywords into clean clusters (brand vs. generic AI searches), and make sure every new AI model release is covered from day one.
- Ad strength & copy — keep ad quality high across the whole account: ads that mirror what people actually search, strong Ad Strength scores, and quality localization in 30+ languages.
- Campaign structure — design and maintain a clean, scalable account: well-themed ad groups, sensible country tiers, no dead or duplicated inventory, and consistent naming across a very large campaign portfolio.
- Compliance — solid working knowledge of Google Ads policies: trademark rules (we advertise around major AI brand names), misleading-claims policy, and how to prevent — and if needed, appeal — account-level restrictions like Limited Ad Serving.
- Bid management — set and continuously adjust CPA/ROAS targets based on real revenue data per country, device, and campaign — not gut feeling.
- Working with AI — use Claude and AI workflows daily to research keywords, generate and review ad copy, audit the account, and automate the repetitive parts of the job.
- Monitoring & reporting — track performance the right way (letting revenue data mature before judging it), spot problems early, and quickly figure out the root cause when numbers move.
QUALIFICATIONS
- 5+ years managing large, international Google Ads search accounts.
- Claude expert — you know Anthropic's models and products well, use them daily, and understand the AI tools market as a practitioner, not just an advertiser.
- Strong AI skills — comfortable working with AI assistants and agent-based workflows; you see AI as a force multiplier, not a threat.
- Very solid understanding of Google compliance — trademark policy, ad review, and account-level enforcement, including recovery from restrictions.
- Data-driven decision maker — comfortable with revenue metrics, CPA/ROAS economics, and payback thinking.
- Structured, high-agency operator: proposes with evidence, moves fast, executes carefully, documents everything.
NICE TO HAVE
- Microsoft Ads (Bing) experience.
- Managing Google Ad for AI products
- Subscription / consumer product acquisition background.
- Basic technical skills (spreadsheet power user, some SQL or scripting).
To apply: send your CV plus a short note on the biggest account you've managed and one example of how you use AI in your day-to-day ads work.
LOCATION
Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country