GTM Lead, Raptive Intelligence
Raptive
| Company | Raptive |
| Category | Uncategorised |
| Location | New York |
| Remote | Remote |
| Employment | Not stated |
| Level | Not stated |
| Salary | Not stated by the employer |
| Posted | 29 Jul 2026 |
| Last verified | 30 Jul 2026 |
| Source | Employer career page (ashby) |
Description
Raptive Intelligence is building the intelligence layer connecting trusted content, consumer behavior, and the open internet to the AI economy. We are looking for a GTM Lead to turn that strategy into a repeatable, scalable business.
This person will own the commercial system behind Raptive Intelligence (RAI), including positioning, pricing, packaging, pipeline development, sales execution, pilots, channels, and revenue operations. They will work closely with the GM and partner on long-term vision, executive relationships, strategic partnerships, and flagship opportunities.
The GTM Lead will initially be a highly hands-on operator. Over time, they will build and lead the broader commercial organization.
WHAT YOU'LL DO
Build the GTM Strategy
- Translate RAI’s product and company strategy into clear customer segments, use cases, positioning, and routes to market.
- Define pricing, packaging, licensing models, commercial terms, and tiers of engagement.
- Determine how RAI sells directly, through partners, through marketplaces, and through channels such as global systems integrators.
- Build a repeatable commercial model across enterprise intelligence products, APIs, content licensing, AI infrastructure, and strategic partnerships.
Build the Revenue Engine
- Create and manage the pipeline, qualification process, sales stages, forecasting, and commercial operating cadence.
- Develop the sales playbooks, materials, tools, and processes required to move opportunities efficiently.
- Partner with Business Development to convert executive-level opportunities into structured commercial pursuits.
- Establish clear ownership, metrics, and accountability from initial interest through signed agreement and expansion.
Drive Pilots to Production
- Structure pilots around measurable customer value, technical feasibility, and a clear path to production.
- Coordinate product, engineering, legal, finance, and customer stakeholders throughout the commercial process.
- Prevent pilots from becoming disconnected experiments by defining success criteria, production requirements, and commercial terms upfront.
- Convert successful pilots into scaled deployments, recurring revenue, and broader customer relationships.
Commercial Strategy
- Develop compelling positioning for enterprise buyers, developers, AI platforms, publishers, retailers, brands, and strategic partners.
- Turn technical capabilities into clear business value and differentiated commercial offerings.
- Continuously refine pricing, packaging, messaging, and sales strategy based on customer feedback and market response.
- Help determine which opportunities RAI should pursue, prioritize, partner on, or decline.
Build Channels and Partnerships
- Develop relationships with GSIs, technology partners, cloud platforms, marketplaces, agencies, and other distribution partners.
- Define channel incentives, partner economics, enablement models, and rules of engagement.
- Identify opportunities to embed RAI capabilities into broader enterprise transformation programs.
- Build channels that expand distribution without weakening direct customer relationships or strategic control.
Build the Commercial Organization
- Define the future structure of sales, sales engineering, solutions, customer success, partnerships, and revenue operations.
- Recruit and lead the commercial team as the business scales.
- Establish a high-accountability culture grounded in customer value, commercial discipline, and technical credibility.
- Create the systems and processes needed to scale from a small number of strategic deals into a durable, high-growth business.
THE EXPERIENCE AND SKILLS YOU'LL BRING TO THE JOB
- 10+ years building and scaling enterprise GTM for data, developer infrastructure, cloud, or intelligence platforms.
- Has taken a new technical product from a small number of strategic opportunities into a repeatable commercial business.
- Deep e
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