Partner Brand Marketing Senior Executive Spain - Nike
JD España
| Company | JD España |
| Category | Marketing |
| Location | Madrid |
| Remote | On-site (inferred) |
| Employment | Not stated |
| Level | Senior |
| Salary | Not stated by the employer |
| Posted | 16 Jul 2026 |
| Last verified | 9 Aug 2026 |
| Source | Employer ATS (greenhouse) |
Description
Lead and elevate how Nike shows up within a key market for JD Sports Spain, delivering best in class, culturally relevant brand activation that drive both brand heat and commercial performance.
As Partner Brand Marketing Senior Executive, you will support in driving the end-to-end marketing strategy and execution for Nike within the Spanish Market – positioning JD as the key retail partner for Nike across sportswear and lifestyle. You will translate global and EMEA Nike initiatives into impactful local campaigns, ensuring consistency while unlocking opportunities that connect locally with the Spanish consumer.
Working at the intersection of brand and retail, you will lead the development of integrated, omni channel campaigns across retail, digital, social, paid media and experiential – bringing Nike stories, product and key moments to life within JD. You will collaborate closely with Nike stakeholder, JD Global HQ Partner Brand Marketing Team and other local in-territory teams to deliver impactful execution.
The role requires a commercial, and strategic mindset, combined with strong executional excellence. You will use consumer insights, cultural trends and performance data to shape campaigns that not only elevate brand perception but also deliver measurable impact.
Ultimately you will play a critical role in building the Nike brand in the Spanish Market for JD Sports, delivering standout brand experiences that connect with consumers and drive sustained growth.
What You'll Be Doing:
Drive the end-to-end marketing strategy and execution for the Nike brand at JD Sports.
Act as the internal face and ambassador of Nike within JD, championing brand values and ensuring a consistent, premium brand experience across all touchpoints.
Work with the UK team to deliver best in class omni channel activations across Retail, digital, social, paid media and IRL moments.
Ensure consistency of Nike brand expression at JD whilst tailoring campaign to Spanish consumer insights and cultural moments.
Act as the key point of contact between Nike, JD HQ, and the local Spanish market team.
Build and strengthen the strategic partnership with Nike in market, identifying local brand opportunities.
Collaborate cross functionally with internal teams, and external agencies to deliver seamless campaign execution.
Manage the allocated marketing budget, ensuring efficient investment, optimisation and maximum ROI for the business.
Champion a consumer first mindset, delivering engaging and culturally relevant brand experiences.
Dedicated to Spain as core market, whilst supporting execution across key EU markets where required.
Establish a strong feedback loop with Nike and HQ team sharing insights on Spanish consumer, trends etc.
Continuously analyse local market and cultural trends to inform strategy, ensuring campaigns remain relevant and resonate with Spanish audience.
Track, analyse and report on brand performance and campaign effectiveness, using data driven insights to optimise future activity.
What We're Looking For:
Relevant experience in a marketing role working with brands on a global/international /regional/ level.
Proven skills delivering brand growth through consumer initiatives - developing and managing brand marketing with execution experience across the full marketing mix.
Strong understanding of the touchpoint & media landscape relevant to JD consumers.
Adept at driving cross-functional teams effectively, able to work in matrix organisations.
Good project management experience, managing internal stakeholders, agencies, customers, and other external partners. Ability to manage multiple campaigns simultaneously.
Demonstrated organisational, planning, and analytical skills.
Excellent written and verbal communication skills, including in brief & presentation writing.
Highly proficient with all relevant com