Job Opportunities API

About Fasset Fasset is a regulated stablecoin neobank scaling financial access across emerging markets globally. Role Overview We’re hiring a Performance Marketing Lead to help scale our paid acquisition channels. You’ll work closely with the Senior Performance Marketing Manager to plan, execute, and optimise campaigns that drive efficient, high-quality user growth. Responsibilities • Plan, launch, and optimise paid campaigns across Meta, Google, TikTok, and programmatic channels. • Monitor daily campaign performance, budgets, and pacing; identify anomalies and implement optimisations as needed. • Conduct regular A/B testing across creatives, audiences, and landing pages. • Analyse funnel metrics and attribution data to maximise ROAS and minimise CPA. • Collaborate with the Creative team to brief, develop, and iterate on ad creatives. • Prepare weekly performance reports and contribute to forecasting and budget planning. Requirements • 1–3 years of hands-on experience in paid media, particularly across Meta Ads and Google Ads. • Proficiency with ad platforms and analytics tools such as GA4, AppsFlyer, or similar MMPs. • Strong quantitative and analytical skills, with confidence using Excel/Google Sheets and dashboards. • Highly detail-oriented and organised, with the ability to manage multiple campaigns simultaneously. Nice to Have • Experience marketing a consumer app or fintech product. • Familiarity with mobile measurement partners such as AppsFlyer, Adjust, or Branch.