Job Opportunities API

Job Title: TikTok Shop Strategist Function: TikTok Shop Dept | Strategy & Client Management  Location: Remote (option of working in London or Manchester offices) Job Type: Full-Time  Reports To: TikTok Shop Lead Compensation: £38,000-£42,000 About Us: For You Advertising is the UK’s leading TikTok marketing agency, partnering with ambitious, high-growth brands to master TikTok commerce. As TikTok UK’s preferred partner for ecommerce and DTC, we help brands unlock full-funnel growth; from shop setup to viral content. As specialists on TikTok, we partner with brands to build ecosystem fluency to drive acquisition, launch shops, fuel creative pipelines, and deliver results that ripple across every channel. As a result, we are the chosen content and performance partners for TikTok UK’s ecommerce, DTC & Shop teams. Dedicated support from TikTok alongside early access to new product features. We are seeking A-Players to join our team of high-performance marketers. Our mission is to be the UK’s most renowned TikTok marketing agency and we want you to be a part of this journey.  The Role: Owns the day-to-day social commerce strategy and client relationship for a portfolio of client accounts: communication, success, and satisfaction. Delivers commercial reporting, works with the TTS Lead on client-level strategy, and acts as agency lead to TikTok per client, aligning on category strategy. This is both a strategic and hands-on role. Perfect for someone who lives and breathes eCommerce and TikTok.  For You sits at the intersection of affiliates, creators, and community. We win affiliates before we win customers, drawing on our own proprietary creator community, in-house technology, and creative strategy to build momentum that converts. It's a model built on real commercial signal, not just content volume, and it's what makes us TikTok UK's trusted commerce partner. Requirements Client relationship management Single point of contact for assigned client accounts Weekly report authorship and delivery Monthly Deep Dive authorship and delivery (Growth-tier and above) Coordinate cross-department input into client deliverables (Affiliate, Commercial Ops, GMV Max) TikTok Shop Setup & Management Launch and maintain TikTok Shops for multiple brand clients. Manage product listings, pricing, inventory sync, promotions, and monthly Shop strategies. Co-ordinate with client teams for continued shop growth opportunities and strategic evolvement. Sales & Campaign Strategy Shape sales strategy for the account: promotions, product drops, and shop-led campaigns, working with Commercial Ops and Creative. Analyse performance metrics to diagnose conversion and engagement bottlenecks, and translate findings into next-step actions. Align shop strategy with paid and creative teams to ensure one coherent account strategy, not siloed initiatives. Commercial reporting Weekly performance snapshot per client Monthly Deep Dive presentation (Growth-tier and above) Contribute to QBR preparation (Senior Strategist + TTS Lead own QBR delivery) Forecast-vs-actual tracking against the onboarding P&L per client Platform representation Act as agency lead to TikTok per client: aligning on category strategy, escalation handling, and platform-level opportunities (SKM eligibility, Traffic Boosting deployment, beta access) Coordinate with Commercial Ops Lead on platform-level incentives Category strategy Represent the client's category context in cross-functional discussions Feed category-level trends into affiliate briefs, GMV Max asset selection, and commercial planning Affiliate Strategy (Supporting) Partner with the account's Affiliate Manager to ensure the affiliate programme's messaging, briefs, and creator communication stay consistent with client strategy and brand voice. Sense-check affiliate performance data with the Affiliate Mana